Content Creator / Strategiest
Zaferia Business Association | Long Beach | April 2026 - Current
- Film, edit, and produce engaging video content to highlight the Zaferia neighborhood and businesses.
- Ideate monthly video concepts with compelling hooks, titles, and a direct call to action
- Analyze video performance to drive strategy each month
@zaferia_lb
Social Media Manager
Offe Market | Los Angeles | November 2025 - June 2026
- Develop compelling social media marketing campaigns across all platforms including filming, editing, copy writing, design and implementation.
- Develop and manage a strategic social media content calendar aligned with product launches, campaigns, and brand growth initiatives.
- Capture in-person content at live events and social activations, creating dynamic, videos and stories to drive engagement.
- Deliver monthly performance analytics and strategic recommendations, contributing to a 20% increase in overall engagement since start of role.
@OffeMarket
Social Media Manager
and Content Producer
Cleo AI | Remote | April 2023 - April 2025
- I planned and executed compelling cross-functional digital campaigns to advance company initiatives on social media.
- Managed social media content calendar, handled daily posting, managed quarterly budget across all channels, and ensured messaging was consistent and aligned with brand voice.
- Produced in-house video and photography content. additionally, I worked closely with influencers and creators to expand brand reach and maintain trend relevance.
- I developed and executed several activations, social media, and guerilla marketing campaigns (see campaigns).
- Presented monthly KPI performance reports to stakeholders and led key social components of a comprehensive brand redesign across all platforms.
Freelance Social and
UGC content creation
MISC. | Los Angeles/Hybrid | 2023-2026
- Produce, shoot and edit UGC and video content for brands, small businesses, entrepreneurs, and comedians.
- Deliver platform-optimized video assets that strengthened brand voice and audience engagement.
- Below is a highlight reel of my short form video content
Event Video Producer
Velocity | Los Angeles | November 2025
- Led social media video production for a 3-day live event, capturing and delivering real-time, high-engagement content.
- Conducted on-camera interviews with high-profile guest speakers, developing compelling questions and adapting dynamically on-site.
- Captured behind-the-scenes footage and collaborated closely with the Director of Photography and photographers to ensure cohesive visual storytelling.
- Assisted with day-of content management and posting across social platforms to maintain timely, consistent event coverage.
Lead Video Producer
Athens Services | Los Angeles | May 2021 - April 2023
- Launched and led the company’s YouTube channel, producing educational video content focused on recycling and environmental stewardship.
- Managed social media strategy and content production, creating bespoke graphics and video assets to support brand awareness and customer education.
- Directed and produced long-form educational videos for businesses, local government officials, Southern California cities, and schools like UCLA
- Drove new customer acquisition initiatives through evergreen social media marketing campaigns designed to inform, engage, and convert audiences.
Recycling Coordinator
Athens Services | Los Angeles | May 2021 - May 2022
- Conducted business site visits, recycling training, and waste assessments per City of LA’s Zero Waste Franchise, RecycLA
- Organized in-person and zoom sustainability trainings for businesses, apartment complexes, and elementary-high schools.
- Utilized my strong written and verbal communication, emotional intelligence and people skills.
- And yes, sometimes I had to dress up as the mascot...
Winberry World
Winberry World | Los Angeles | 2026
- A multidisciplinary personal art brand showcasing my strengths in photography, set design, art direction, illustration, and sustainable fashion
- I concept, produce, and publish all content across platforms.
- Creating immersive Polaroid photo booth installations using upcycled materials. Produce and sell photos and custom cards at pop-ups, birthdays and events
@winberry_world